Modern British heritage menswear brand, D.S.Dundee announce the launch of their first standalone boutique in Spitalfields, London. Based in the fashionable heart of East London, Spitalfields is home to the most creative stalls and design outlets in the country. Following a successful campaign of pop-up boutiques throughout the city, this store marks a first for this exciting brand with its foot firmly on the property ladder; offering a permanent home to their ready-to wear and accessories collections in time for the Christmas trading period.
Offering over 460sq ft of retail space, the store will be the destination for the brand showcasing its handcrafted clothing, accessories and gift ideas for the discerning gentleman. Understated interiors offering a gentle nod to the brands Scottish heritage will provide the backdrop for this relaxed retail environment. Whilst a dedicated area will showcase the latest in creative local talent offering an installation space which will incorporate photographers, graphics and art creating a truly innovative destination.
Owners Jim Pickles and Oliver Pilcher commented, “This retail development is very exciting and is a natural progression for the brand as a direct response to the success of our London Pop-up concepts. Our customers are identifying and buying into the D.S.Dundee identity and this initiative combined with a strategic wholesale and online presence will ensure the longevity of the brand. During this progressive expansion programme.”
The collection is also available online from www.dsdundee.com and from key independent stockists nationwide.
Tags: boutiques, D.S. DUNDEE, fashion, gentleman, London, menswear
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